About me
I'm a design leader and product builder — Senior Director of UX & Product Design at Docebo, and still hands-on. I talk to users, ship working code alongside engineering, and measure what moves.
Education
Blueprint Management Training
Raw Signal Group
2024
UX Strategy Program
Jared Spool's Center Centre
2022
Lean UX Intensive
Jeff Gothelf
2014
Continuous Learning
Online Courses
2004-Present
Technical Writing Diploma
Humber College
2005
BA Honours Philosophy
University of Waterloo
2003
Skills
Product Design
User-centered product design across marketing technology, education technology, and enterprise platforms — grounded in research and iterative prototyping.
Design Engineering
Deep front-end expertise across HTML, CSS, JavaScript, Vue.js, React, and Angular, applied through agentic workflows — Claude Code and Cursor — to ship features alongside Engineering.
Design Leadership
Building and scaling design teams in enterprise and SaaS — clear standards, honest critique, and growth plans that turn designers into leaders.
Lean UX & Agile Development
Backlog management, sprint planning, design sprints, rapid prototyping, and usability testing in agile environments.
Volunteering
Basketball Coach
Wildhawks Basketball, YBA
2022-Present
Baseball Coach
Kitchener-Waterloo Baseball (KWHLB)
2024-Present
Campaign Designer
Colleen James Election Campaign for Region of Waterloo Council
2022-2023
Experience
Senior Director, UX & Product Design
Docebo (Remote)
2026-Present
Leading UX and Product Design across a global AI-first learning platform, unifying 14+ designers across three teams in North America and Europe. Responsible for establishing a shared AI-first operating model, setting the strategic design vision, and raising the standard of product experience across Docebo's enterprise platform.
Leading UX and Product Design across Docebo's core platform, 365 Talents skills product, and a growing Toronto-based design team.
- Unified three distributed design teams under a shared AI-first operating model.
- Set a platform-level product design vision across Docebo's core platform, 365 Talents, and the Toronto design team.
- Introduced AI-native design workflows that move teams from opportunity framing to working prototypes.
- Set design system strategy and drove adoption across the product portfolio.
Director of Product Design
Knak (Remote)
2025-2026
Led the Design team at Knak, reshaping how enterprise marketers build and launch email and landing page campaigns. Set the strategy and stayed in the work — hands-on design and front-end development alongside the team.
- Led the end-to-end design of the Knak Email & Landing Page Editor.
- Vibe-coded features and product improvements using Cursor and Claude Code, shipping 200+ PRs alongside Engineering.
- Built and coached the design team — hiring, growth plans, and performance management.
- Ran continuous discovery: opportunity mapping, customer interviews, and usability testing feeding the roadmap.
Principal Product Designer
Knak (Remote)
2022-2025
Designed all Knak product features including Drag & Drop Editor, AI Assistants, Admin & Studio experience, and Figma integrations. Created and implemented new design system with responsive components and theming support.
- Led the end-to-end design of the Knak Email & Landing Page Editor.
- Designed and implemented the Knak design system, including responsive components, design tokens, and full light/dark mode support.
- Hired and mentored the design team — team rituals, feedback frameworks, and growth plans.
- Established UX research and opportunity mapping processes to align design priorities with customer needs and business outcomes.
Senior UX Manager
Arctic Wolf (Hybrid)
2021-2022
Built UX research department from inception. Led creation of React design system reducing design debt by 20%. Hired and managed eight-person Design team.
- Built UX research department from inception
- Achieved 30% increase in user engagement
- Reduced design debt by 20%
- Hired & managed eight-person multidisciplinary team
Design Lead
InFlight Corporation (Hybrid)
2015-2021
Led Product Design for enterprise UI platform modernizing legacy workflows. Directed strategy for Aura, Employee Experience Portal, and Student Experience Portal serving Fortune 500 companies. Improved user satisfaction by 30% through data-driven iteration.
- Directed design team and led design strategy
- Led design & implementation of all InFlight products
- Designed and implemented the InFlight design system, including responsive components, design tokens, and full light/dark mode support.
- Improved user satisfaction by 30%
Senior Product Designer - Team Lead
D2L Corporation (Kitchener)
2007-2015
Led design of Brightspace Learning Environment serving 15M+ learners globally. Championed transition to agile UX workflows. Conducted extensive user research with teachers, administrators, students, and parents. Mentored and grew the product design team.
- Led design of Brightspace serving 15M+ learners globally
- Championed transition to agile UX workflows
- Mentored and hired new product designers
Senior Business Information Specialist
Manulife Group Benefits (Kitchener)
2005-2007
Designed and developed internal tools for claims management and analytics. Built web applications automating workflows, dashboards, and reporting tools for leadership.